Ferrero Rocher

How Ferrero takes a bite out of supply chain issues

Watch the on-demand webinar

If you’ve snacked on Butterfingers, Nutella or Ferrero Rocher this past year, you’ve got Glenn Lawse to thank (or blame for one too many!). As VP Supply Chain for Ferrero USA, he’s in charge of getting supplies on shelves, avoiding spoilage, optimizing seasonal products and managing a supply chain that extends across the Atlantic.

To be successful, Glenn and his team changed some processes — ultimately resulting in a 7X ROI just from reducing spoils at a few key retailers. Learn more about the improvements he made, including:

  • How Ferrero turned their data from merely “available” to actually “usable”
  • How Ferrero combines real-time data from distributor and retailer pipelines to pinpoint when partners have too much (or too little) inventory
  • And how he’s driving better conversations, both cross-functionally and with customers, to prevent unnecessary orders and waste

Hear it straight from Glenn — watch the full webinar below.

Purpose-built for consumer goods brands

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