Bliss implementing Alloy to drive retail success

Date Posted: October 22, 2020

Heading into the holiday season, Bliss will have the speed and flexibility they need to make real-time sales and marketing decisions. The iconic skin wellness brand will use Alloy to analyze point-of-sale trends across retailers, pinpoint opportunities at the SKU and store level, prevent out-of-stocks and track the impact of marketing activities.

"Agile access to data and easy-to-use analytics will empower all levels of our organization to draw insights more expeditiously. We are excited to be partnering with Alloy and unleashing the potential this platform enables.”
-Tony Gajewski, CFO at Bliss

Alloy’s current implementation integrates Bliss’ data from five nationwide retailers, as well as Bliss’ own direct-to-consumer website and Amazon business. It is automatically harmonized and enriched with comprehensive metrics for a single, unified view of their business. Each team member has their own “executive dashboard” to quickly understand overall performance, drill into root causes and manage by exception.

Bliss joins a growing list of beauty & wellness brands, including Youth to the People and Dr. Dennis Gross Skincare, who are choosing Alloy to empower their teams and make better decisions. These leaders are taking control of their sell-through performance and realizing efficiency, service and sales gains.

About Bliss

Bliss is a clean, cruelty-free, spa-powered skincare brand. With more than 20 years of spa experience, Bliss makes innovative, iconic skincare that is super affordable, yet crazy-effective. All Bliss products are 100% cruelty-free and free from more than 1,300 harmful ingredients you don’t want on your skin or body. #ThisIsBliss

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