Sense. Predict. Respond. is a demand and inventory control tower for consumer goods companies. Get a single source of actionable insights to help teams across your business save time, sell more, reduce waste and decrease costs.

Make better decisions with

Twice the insights. Half the effort.

Our platform is built for consumer brands, with 100s of out-of-the-box connectors for retail, ecommerce and ERP data, and the pre-built metrics you need react to changes in the market.

Sales by Partner, Performance vs Forecast, Top Locations
  • Full visibility into demand and inventory gives consumer goods brands an early warning system when their demand and supply are imbalanced. With near real-time visibility to demand and inventory positions from shelf to warehouse and predictive simulations on what to expect in the near future, brands can make the right decisions to reduce stockouts and minimize excess inventory costs.

  • Build trust by aligning teams on a single source of information

    Give sales, marketing, planning and supply chain operations a single source of information where C-level executives and analysts alike can see analytical views relevant to them, making it easy to collaborate on decisions, communicate to partners and build trust.

  • Ramp quickly and run efficiently with a purpose-built platform

    Our 850+ out-of-the-box connectors save brands from the painful and time-consuming process of manually aggregating and harmonizing disparate sources of POS data, channel inventory and ERP data, and maintaining those connectors. Consumer brands love our pre-defined templates, workflows and a hands-on client solutions team to get brands up and running quickly and keep their total cost of ownership low.

See what data you can integrate

Predict issues before they become major problems

Increase the accuracy of your near-term forecast

  • Because consumer sentiment and supply chains can shift overnight, is the first solution to provide near-term forecasts (two to six weeks) based on daily store-SKU level data.

  • This gives you time to make better decisions about inventory allocation, promotions and order adjustments with your retail partners.

  • feeds data directly into your preferred planning solution, helping you adjust your longterm forecasts for better accuracy. Named a Leader in Retail Analytics

Learn why’s unmatched customer experience and strong market presence earned us a spot in the Leader quadrant in G2’s Spring 2023 Grid Report for Retail Analytics.

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Use Cases

Collaborative replenishment

Identify and resolve lost sales and unproductive inventory by making data-driven recommendations to buyers

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Phantom inventory

Identify and stop the “silent killer” that leads to out-of-stocks and lost sales

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Promotional analysis

Scientifically test and measure POS lift from promotions, end-caps, events and more

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Geographic analysis

Predict shortages or overstocks for any item-location with a complete view of supply and demand across your network

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Sense. Predict. Respond. uses daily SKU-store level data to give brands an early warning system when their demand and supply are out of whack.

Purpose-built for consumer goods brands

850+ pre-built connectors to automatically pull and harmonize data from all of your retailers, ecommerce partners, channel inventory and ERP.

Full visibility for every team member — all in one place

Give your teams full visibility into demand and inventory. C-Level execs and analysts alike can quickly find insights in the latest data.

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Related resources

Data Sheet

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