Alloy.ai Data Platform
Pull & Normalize POS & Supply Chain Data
Ingest data from 100s of sources
+ 100s more
✔ POS data from 100s of partners
✔ Automatically normalize data
✔ Integration w/ data warehouses
✔ ERP shipment & inventory data
✔ AI-powered predictive metrics
✔ Integration w/ leading BI apps
An enterprise-scale data platform
(minus the enterprise complexity)
Alloy.ai is much more than a retail data platform. We combine external data (retail, ecommerce, distributor) with internal data (ERP, transactional, promotions) for better insights across sales & inventory. And we manage and update the ETL pipeline — letting your team focus on the more critical parts of your business.
Easily move data to power your consumer brand
Granular data collection
100s of pre-built connectors use techniques like RPA to continuously ingest POS and inventory data at the most detailed levels.
Integrate from anywhere
Partner portals, EDI, spreadsheets, email forwarding, APIs and more — Alloy.ai has solved the challenge of pulling the data CPGs need.
Zoom in / Zoom out
Whether you need the latest daily sales data at item-location granularity or exec-level , cross-retailer insights, find it in Alloy.ai with a few click.
Create a single source of truth
Alloy.ai directly integrates with BigQuery, Snowflake, and other data warehouses, letting you centralize data where you want it.
Always up-to-date
The instant new data is available, your data share will update with all of your partner data — fully normalized, at any scale.
Visibility at scale
Selling 100k+ SKUs across 100 different retailers and distributors? No problem! Alloy.ai easily scales to handle complex, global CPGs.
The most powerful normalization engine for consumer brand data
The normalization layer of the Alloy.ai data platform automatically translates disparate data sources and types into a single, unified representation of your business. Alloy.ai automatically ingests POS data in the retailer’s taxonomy with no effort from you. When you bring in your own product master, Alloy.ai automatically maps retailer products to your company’s taxonomy.
Alloy.ai automatically normalizes your data by:
Location ⬥ Product ID ⬥ Units of Measurement ⬥ Time
A unified graph of your supply chain
Alloy.ai automatically builds a supply chain graph as data is ingested, making graph connections visible to you.
This means Alloy.ai understand s available supply at each location and that location’s points of connection — for more accurate replenishment recommendations, forecasting models and more.
Bring POS data into your favorite applications and solutions
Alloy.ai lets you easily integrate normalized, real-time sales and inventory data — by location, by store, by SKU — into your data warehouse or data lake, BI tool, planning solution and more.
AI-powered metrics and dashboards for consumer brands
The data platform of choice for 100s of consumer brands
Across every category, leading consumer goods brands of all sizes trust Alloy.ai to connect and analyze the data they need to make critical sales, forecasting and supply chain decisions every day.
Your data security is our top priority
The Alloy.ai team never sleeps. We’ve got on-call coverage and a global team to make sure your data stays secure.
Google Cloud Platform provides
unparalleled security infrastructure for the cloud, from physical to operating systems.
Alloy.ai is native to GCP and leverages the platform end to end to achieve both scale and security that meets the most demanding enterprise needs.
SOC2 is a third-party evaluation on security, availability, processing integrity, confidentiality, and privacy. Alloy is SOC2 audited, with more information available upon request.
All data is always encrypted at rest, using industry standard encryption. Alloy.ai never shares your data with third parties.
All data is always encrypted in transit, using industry standard encryption. Data is only transmitted from destinations that you approve, and to destinations that you set up.
Permissions, user groups, data access policies, SSO and MFA – you have the full power of enterprise-grade security out of the box with Alloy.ai.
Alloy.ai prioritizes data protection, control and compliance with GDPR and CCPA.
Learn more about CPG data
Easy Ways to Use POS Data to Sell More and Avoid Inventory Problems
Manfred Reiche, subject matter expert in CPG data, joins the Alloy.ai Shelf Life Podcast to unpack intricacies of point-of-sale data, and shares a few easy ways to use it to solve sales and supply chain challenges.
Frequently Asked Questions
Alloy.ai connects with over 350 pre-built data sources, including retailers, e-commerce platforms, distributors, 3PLs, and ERPs. It automates data collection regardless of format—be it flat files, APIs, EDI, or Excel spreadsheets—ensuring seamless integration of both external partner data and internal systems.
The platform automatically normalizes data by creating unique signatures for each SKU, translating product IDs across different partners, and managing unit-of-measure conversions. It also maps product flows through the network, tagging locations for geographical analysis, and overlays events like promotions or product launches on relevant SKUs and time periods.
Alloy.ai employs AI-powered predictive simulations and forecasting engines to create forward-looking views of the supply chain. It provides metrics that predict future states, such as projected weeks-of-supply and inventory on-hand, helping brands anticipate stockouts and predict demand.
Read More
Alloy.ai Technical Overview
Gain a better understanding of Alloy’s architecture, integration, modeling, metrics and features in this Technical Overview.
Security at Alloy.ai
Data security is our top priority at Alloy.ai. Our platform maintains a SOC2 type II compliant with data encrypted at rest and in transit. Learn…
Bosch on building a successful sales strategy with POS data
Matthew Bergum from Bosch discusses how his team’s data-driven retail and ecommerce sales strategy relies on POS-data in Alloy.