About Us

At Alloy, we work with consumer goods companies that make the products we eat, wear, and use every day, as well as the ones we occasionally splurge on. We’re tackling a real and complex problem for them—managing supply and demand in the face of constantly changing customer behavior, highly complex supply chain networks, 40-year-old data standards and labor-intensive manual processes.

Our team is passionate about aligning supply and increasingly unpredictable demand by freeing manufacturers from functional silos, backwards-looking reporting and rigid supply chain processes, so we’ve built the first Connected Planning & Execution platform purpose-built for consumer goods brands. Alloy is connecting brands’ sell-through data from retail and ecommerce with their internal inventory and supply chain data, so they can plan better and execute those plans faster.